Expansion of the campaign to avoid short-haul flights by scientists throughout Germany, Austria, and Switzerland is motivated by a corresponding campaign carried out from July to September 2019 in the Berlin-Brandenburg region. Initiated by Prof. Dr. Martina Schäfer from the Center for Technology and Society at the TU Berlin, the campaign has been extended to eight further regional scientific institutions. In addition to Martina Schäfer, Prof. Dr. Gisbert Fanselow of the University of Potsdam and Prof. Dr. Stefan Müller of the Humboldt University Berlin were the main driving forces behind the regional campaign, which resulted in over 1,800 voluntary commitments (see https://climatewednesday.org/selbstverpflichtung/ ). The signatures were handed over to the respective facilities in the context of the climate strike on 20 September 2019. The nationwide campaign “Unter 1000 mach’ ich’s nicht” for scientists is initiated and promoted by Martina Schäfer, Gisbert Fanselow, and Stefan Müller as well as the ScientistsForFuture e.V. association.
At the K3 Congress on Climate Change, Communication, and Society 2019, a Future LAB was initiated in cooperation with the Hopp Foundation. Parallel to the congress, more than 30 adults and young people – including pupils from Fridays for Future – worked in interdisciplinary teams on various communication strategies for climate protection measures. Six design thinking coaches from Mindshift.One accompanied the participants. One group was looking at how frequent flyers can be persuaded to prefer alternatives to flying or to avoid flying altogether. This led to the campaign idea “Unter 1000 mach’ ich’s nicht“, which was directly followed by congress participants under the hashtag #unter1000.
Both initiatives have now joined forces to launch the nationwide “Unter 1000 mach’ ich’s nicht” campaign for various target groups.